The Best online marketing tools

My Online Marketing Tools Recommendations

When you start to do online marketing, you’ve got to have the right online marketing tools to use. But there are so many tools out there. What are the right marketing tools to be using?

There are many tools that cover all aspects of website marketing that sometimes you can be overwhelmed with what to use.

So I said to myself, well, why I don’t put a list together of my favorite tools that I use when I do my Internet marketing and a few other suggestions for other tools that can be used.

This list of Internet marketing tools will be just as relevant for the newbie on the block who is just trying to get on their feet and the experienced digital marketers out there just looking for that extra edge.

Think of this as your CHEAT SHEET for online marketing tools that will save you time and research and give you the edge over your competitors.

Wealthy Affiliate Affiliate Marketing Training

wealthy affiliate, online marketing tools

Affiliate marketing Can be a great way of creating an online business that works 24/7 but don’t believe that’ll be just a walk in the park to get your website to be profitable.

A lot of hard work has to go into creating a successful website. It won’t happen overnight, and you have to have patience and stick it out for the long term.

There is a lot to learn about being a marketer. Those people who seem to think they’re going to become rich overnight, you may as well stop reading this post and leave right now.

I’ve done affiliate marketing in the past, but I’ve lacked the training to be able to create a successful business for myself.

What are the benefits?

When I signed up for Wealthy Affiliate and started To do all of the step-by-step training, I realized how much I didn’t know, which affected the performance of my previous attempts to do affiliate marketing.

You learn all there is to know about how to build a website, such as content creation, Search Engine Optimization, email marketing, social media marketing, and so much more.

You are also part of a dynamic community that is all like-minded, the same as you, who have the same questions.

What can I do about my writer’s block? My Facebook ads aren’t working, can someone give me some ideas on content creation? The list goes on.

There is always someone there in the community who had had this happen to them who can give you an answer, and if they cant it doesn’t exist.

Plus a lot of the ambassadors of Wealthy Affiliate answer a lot of the questions as they have had them happen to them when they first started as well.

I recommend this as the building blocks for your online success.

GetResponse Email Marketing Platform

get response, Online Marketing Tools

An email list is the lifeblood of a successful website. The average person stays on a website for 15 seconds, and then they are gone. You need to get their information before they leave.

This is where a good autoresponder program is essential to capture leads so that you can have another bite of the cake and build a rapport with the people on your list.

I use Get Response because of its simplicity of use and all of its features at its disposal for the making of lead capture forms, and the flexibility of the email lists.

In a nutshell, get Response boils down to one thing only. That is to optimize the response rate to improve the reader’s experience with your newsletter series.

Here are some of the features

  • Create single newsletters for a one-off blast as well as autoresponder creation.
  • A/B split testing of your emails to see which is opened more frequently.
  • Email automation for abandoned shopping carts.
  • Custom workflows that send an alternate email to the reader depending on whether they open the email or not.
  • Online store creation where you can build your store to sell your products, or if you have an existing store, it can be integrated.
  • Facebook AD integration is a new feature that has just been added to the get response toolkit.
  • Auto funnel for building a great sales funnel if you like to build funnels. This is a straightforward tool to use, and few other email programs have funnel options.

I have used other email platform programs. In my mind, Get Response is the best option and has the widest variety of tools for your general use.

Social Media Marketing Platforms

social media, Online Marketing Tools

Social media is one of the best ways to promote your website. There is a wide range of social media options to choose from.

Now while everybody knows about  Facebook, Twitter, LinkedIn, Instagram, Snapchat, Pinterest, and Reddit, what about the smaller ones out there?

A lot of these programs are also designed to work with the major platforms to automate a lot of your work so that you have more time for yourself.

While I myself aren’t a big social media user, I recognize that the best way to advertise yourself is to use some type of social media platform.

So it would be remiss if I didn’t do a post with the best of the smaller social media enterprises out there.

Landing Page Builders

Landing page builders whether used in conjunction with other traffic tools or used exclusively by themselves make for a very powerful income stream if done right.

Landing pages have been around for ages and have done extremely well for marketers who use them as their main focus.

The great news is with technology jumping ahead in leaps and bounds landing pages are becoming easier to use with a lot more tools to help gain that edge to get you over the top.

With that in mind, I have written a post of six of what I consider are some of the best on the market.

The landing platforms all have their differences from each other. So a platform that would suit you may not suit another marketer, so enjoy.

Search Engine Optimization Platforms

SEO marketing platforms

SEO is a tool that 90% of marketers never think about when they are building there websites, sure they are thinking about keywords in the post but there is a lot more to it.

What you don’t know can make the difference between your post being on page one or just never being seen again.

  • Unique URL page titles
  • Properly worded keyword heading titles
  • Keyword difficulty
  • Keyword variety
  • Backlinks
  • Competitor research

There are a lot of SEO platforms that will suit different levels of marketers, from the small blogger up to the big authority sites that need a lot more information that only the top tier SEO platforms can provide.

To find out what SEO platform would suit you have a read of my post, Best SEO Tools where I cover the best of paid and free platforms.

wealthy affiliate review

My Online Marketing Tools Summary

Having a website up and running and creating regular content is always going to be the main aim of the long term affiliate marketer.

But when you have a read through some of the pros of using these different online marketing strategies you can see the difference they will make to your overall performance.

If you are still new to affiliate marketing and arent to sure on what to use have a read of each of the tools and see what one resonates with you.

Specialize in that one marketing tool until you are proficient at using the product and then if you want to branch out and add another skill into your arsenal.

Well I hope you enjoyed the post and I managed to give you some ideas to go with. Have fun and run with it, till the next time.

Kevin delahaye

Hi there everyone my name is Kevin Delahaye and I am the owner of Niche Marketing Toolkit.

I will try to bring value to you with each and every post I write and hopefully have the answer to the question you were seeking.

If you have any questions leave a comment below and I will get back as soon as possible. Cheers

5 thoughts on “The Best online marketing tools”

  1. Hi Kevin,

    Informative article, its so important to research and then get to building an online marketing site your article gave knowledge on important factors to be considered before getting started.

    In my opinion to be a successful online marketer one should cater to the needs of audiences, maintaining consistency in campaigns across channels, engaging with potential customers, use of simple and effective analytics that helps business track campaign and customer behavior.

    Your suggestion of Wealthy Affiliate is legit it provides guides, support, strategies, and tools to help every business online to succeed.


  2. Hey Kevin, thank you for this great article. I admire how simply you could describe the difficult issues, so it is also easy to understand for the starters. Yes, I totally understand that for being a successful online marketer you need those tools, as the basic. As you move forward you might consider some additions. But those ones you mentioned are real essentials. I have a question though. You mentioned Get response, but I think they are quite expensive. What do you think about Aweber? As they have also a free version and the paid version is more affordable than the one at Getresponse, if the quality is similar maybe it’s worth trying? Thanks in advance.

    • I have used Aweber in the past they are a good Email marketing service. But they don’t have the
      range of tools that GetResponse has.
      But I use GetResponse because it has a landing page platform and also an auto sales funnel as well
      which makes it a one-stop-shop for all of my needs.

      GetResponse basic is only $15 per month while the pro plan is $49 per month
      divide all the features into the monthly fee and you are getting your money worth.
      Have a read of my GetResponse review

  3. Hi Kevin,

    This is a really informative article.

    Since starting to work on the online marketing side of my business, I am seeing so many new products and it is getting so overwhelming of where to start. I don’t know what to pursue.

    However, seeing this programme that you talk about looks like it could be what I am looking for. I will give it a try and I will let you know how I go.

    Thank you for sharing and keep up the great work.

    All the best,



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